Jun 20, 2018  
2013-2014 Undergraduate Catalog 
    
2013-2014 Undergraduate Catalog [Archived Catalog]

SYE 4001 - Communication and Society

Hours: 4
This SYE focuses on the interaction between communication practices in the 21st century and people as they act in social contexts. Communication is still the social glue that holds together nations, corporations, scientific disciplines, and families. Communication also remains the source of problems when people fail to understand each other, fail to agree, and fail to act. New communication technology does not necessarily make communication more effective, more persuasive or more ethical. We will explore the role communication plays in our lives as professionals and individual actors, across a wide variety of contexts: entertainment, information and social media, business and organizational life, politics, family life, globalization. We will 1) consider seminal theories about why we communicate, what we communicate about and how we communicate to individuals and large populations; 2) analyze cases in 21st century communication situations and how our disciplinary backgrounds influence what we understand and how we understand it; 3) assess how each of us relate to the personal and social communication networks in which are we enmeshed; and 4) evaluate how all of this bears on our development as persons and professionals acting in the communities in which we live. The goal of this course is to empower you to make better informed choices as you engage messages and technologies, and individuals, groups, and communities as a citizen whose choices will affect the lives of the people and organizations you interact with on a daily basis.